Almajdouie Changan Launches Development Officers Program to Elevate Customer Service Standards
by Changan Team
Posted on 13/07/2025
As part of its ongoing commitment to delivering an exceptional customer experience, Almajdouie Changan has launched a comprehensive training program for Development Officers at its authorized sub-dealers. This strategic initiative is designed to ensure the consistent application of Almajdouie Changan’s highest standards of quality and efficiency across all customer service touchpoints, based on the company’s core belief that customer satisfaction is the driving force behind success in today’s competitive automotive market.
Customer Service Excellence: A Strategic Priority
The newly launched program is a cornerstone in establishing a customer-centric culture throughout the sub-dealers’ network. It includes several key components:
- Intensive training on Almajdouie Changan’s service standards, ensuring experiences that meet and exceed customer expectations.
- Self-auditing mechanisms to continuously assess service quality and alignment with customer aspirations.
- Operational best practices that enhance efficiency and streamline the customer journey.
- Clear performance indicators to measure customer satisfaction and drive ongoing service improvement.
Leadership Remarks
Commenting on the initiative, Eng. Adel Hamza, Dealers Development General Manager, stated: “The Development Officers Program is more than just theoretical training – it is a commitment to our customers that they will always receive the best possible experience. At Almajdouie Changan, our standards are not routine procedures; they are guarantees of customer satisfaction and loyalty.”
Mr. Yasser Shaheen, Executive Director of Almajdouie Changan, added:
“The customer is at the heart of every decision we make. This program is a practical demonstration of our investment in sub-dealer development – all with one goal in mind: impressing the customer. Exceptional service is what sets us apart in today’s fast-paced automotive market.”
Expected Outcomes
Upon completion of the program, certified Development Officers will be equipped to:
- Apply Almajdouie Changan’s service standards with professionalism and precision.
- Translate customer feedback into actionable development plans.
- Deliver quick, transparent, and personalized services that reinforce customer trust in the brand.
A Continued Commitment
With this initiative, Almajdouie Changan reaffirms that the customer remains its top priority, and that all training and development programs are means to achieve one ultimate goal: an exceptional customer experience worthy of Almajdouie Changan’s reputation, both locally and globally